Est.
Lubbock
Serving West Texas & Beyond
The Origin
Why We
Built This.
PPW began as a physical therapy clinic. Alberto Florez had trained to become an orthopedic surgeon before pivoting to PT — driven by a desire to help people return to the activities they love, not just recover from surgery. As the practice grew, so did the vision.
After expanding to a larger facility, Alberto began building a collaborative model where multiple healthcare disciplines could work under one roof, from one data set, toward one plan. That’s when Stuart Riggins entered the picture.
Stuart had spent years in primary care watching patients receive prescriptions for symptoms that had roots deeper than any pill could reach. He ran a wellness clinic in Arizona before returning to West Texas. When he and Alberto compared notes, they realized they were solving the same problem from different angles. PPW was the answer.
Dr. Alberto Florez
PT, DPT · Co-Founder · Performance & Physical Therapy
“Normal lab values don’t mean optimal performance. We built PPW to treat the gap between what’s acceptable and what’s possible.”
Stuart Riggins
FNP · Co-Founder · Hormone Optimization & Regenerative Medicine
“People don’t need to experience a steady decline as they age. That’s not biology — that’s a failure of the system to look hard enough.”